Kylian Mbappé has announced the end of his 20‑year partnership with Nike, opting instead to sign a new deal with Swiss sports‑wear brand On.
Speaking to the press, the 23‑year‑old French striker said he was “ready for change” and that the move was a natural step in his career.
On, founded in 2010, is best known for its lightweight running shoes and has been expanding into football apparel. The French club star’s switch marks a significant shift for both brands, as Nike has long been the dominant supplier for top footballers.
Mbappé, who has won the FIFA World Cup in 2018 and the UEFA Champions League with Paris Saint‑Germain, has been a global ambassador for Nike since 2008. The new partnership with On will see him wear the Swiss label’s gear for the remainder of his career.
Industry analysts note that the move could boost On’s visibility in the football market, while Nike will need to fill the void left by one of its most high‑profile ambassadors.
<small>Source: CNBC — read the original story there.</small>