Smith, the chief executive officer of the unnamed firm, is no longer employed by the company after a social‑media post on Sept. 11 drew attention. The post featured a photo of her family wearing “Lake America” sweatshirts, which was described as allegedly AI‑edited.
The image was shared on Smith’s personal Facebook account, where she captioned the picture with a reference to the “Lake America” apparel. Observers noted that the visual appeared to have been altered using artificial‑intelligence tools, though no official confirmation of the editing was provided.
Following the appearance of the post, the company confirmed that Smith is no longer with the organization. No further details about the circumstances of her departure were disclosed in the statement.
The incident highlights growing concerns in the business community about the use of AI‑generated or AI‑enhanced content on public platforms, especially when it involves senior executives.
While the company has not commented on any potential impact of the post on its operations, the episode underscores the heightened scrutiny of leaders’ online activity in an era of rapidly advancing digital manipulation technologies.
<small>Source: CNBC — read the original story there.</small>